Work with Smart Eventi's team of marketing professionals. We will deliver a bespoke campaign and a multi-channel strategy for your brand. Our communication agency is the one-stop-shop you have been looking for, delivering a vast range of marketing and pr services. We will boost your brand's storytelling with laser-focused result-oriented campaigns. We will take care of every aspect of your promotional strategy, including activations, contractors, rentals and transportation. We will find the best venues for your events and the best platforms to share your content. Smart Eventi will be your unique point of contact, managing the entire project from beginning to end.
“ A spectacular, 50s-themed festival, with local and national sponsors, drawing over 25.000 visitors over two days. ”
We will plan online and offline activities aimed at your specific target, designed to draw attention to your brand in unique ways. We will tell your story from an original, engaging angle, with the most advanced marketing techniques, from guerrilla to experiential activations. It is our mission to uncover and highlight your company's strength, to communicate them in a clear, simple and effective manner, revolutionising your customers' journey.
Promos Italia, commissioned a campaign to promote the Italian region of Abruzzo, highlighting the beauty of its natural landscape and its traditions and culinary excellence. We were in charge of the campaign and created themed corners in a pop-up shop, to showcase local products in an elegant and way. We took care to make the whole installation entirely sustainable.
We created a street marketing experience as part of a drive-to-store campaign. We hired a team of dancers and gymnasts to perform in one of the most glamorous streets in Milan, as well as a team of hostesses that distributed "promotional flowers" to the public. The store's profit during the event was triple the daily average.
Our Drive-to-Store campaigns focus on shopper engagement and lead generation, aiming at increasing sales and customer loyalty. We will also implement traffic generation and emotional branding campaigns, using guerrilla marketing techniques to wow your customers. All of these services are provided by our GURU MARKETING unit, a dedicated team of professionals who specialise in the delivery of promotional campaigns and marketing activations.
Our marketing and pr agency will help you reach your target with powerful and surprising content that leaves a lasting impression and generates greater ROI than most traditional techniques. We will help you increase your brand awareness, without exceeding your budget. If you need to redesign your brand identity, Smart Eventi is the agency you have been looking for!
Our marketing agency portfolio includes several promotional events, some of which were specifically aimed at lead generation. One such was the "Suppliers Day" trade-show event we organised for CBRE, designing a networking area for 300 attendees, with an Olympic champion as a special guest and keynote speaker.
For Decathlon, we organised a promotional press day for sports journalists and bloggers. We wanted to create an engaging, sport-related brand experience. We created themed areas with specific sports equipment for the press to see and to try out, with special gifts and the option of getting customised items. We designed a brand experience that expanded into our guests' daily life, with gifts that were not mere tokens, but useful gadgets.
For MaxiZoo we created a guerrilla marketing campaign combined with an instore campaign for a specific group of stores. Our challenge was to increase the stores' sales, despite their less-than-optimal location. The inauguration took place on a weekend and the average sales of the stores involved amounted to almost four times the brand average for similar shops. Of course we invited a celebrity and her pet as special guests