26th-27th November 2019

Press day for La Linea Verde

Press day

Customer Request

La Linea Verde Società Agricola spa contacted Smart Eventi to organize a press day to launch their new oriental soups line.

Smart Eventi proposal

Smart Eventi organized a press day for La Linea Verde to launch their new oriental soups line.

We proposed a bright space, with big tables to exhibit the products and screens to project institutional and promotional videos to answer to our client's requests: a designed loft in Garibaldi area.

The location that we proposed was ideal to host the journalists and it also offers the possibility of a wide garden which could be personalised.

During the press day, which saw the participation of journalists and expert of the sector, all the news of Gusto Oriente soups have been illustrated and the participants had the possibility of tasting them, together with all the classical products of Dimmi di Sì line.

The food left at the event was given in charity.

Results

The location that we proposed was perfect to give relevance to the products, which were the main characters of the press day, instead the guests remained positively impressed by the prime-quality catering service and by the intimate atmosphere inside the location.


Services:

Press day

Aims:

Scouting location

Catering

Porterage

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