Turning corporate communication around
Trade show booth design
The client request
Re-branding and exibition booth
Eurotec, a leading company in the heat exchanger industry, reached out to GURULabDesign with a highly important task: to conceive, design, and build their booth for the prestigious MCE Milan 2024 exhibition, crafting a visually engaging space that would stand out and play into the brand’s strength and goals.
The Smart Eventi proposal
Guru Lab Design e Guru Marketing
The client had a clear vision: they wanted an exhibition booth that would highlight the strengths of his products and reflect his brand identity. The Guru Lab Design team took up the challenge, working closely with the client to understand his needs. Every detail was meticulously taken care of. The brand identity, developed by the Guru Marketing department, was masterfully integrated. The result is a booth with a striking visual impact, highlighting the products and conveying the brand values.
Achived results
Consistent and impactful communication
A resounding success: we transformed client communication. Originally fragmented, we reorganised it to emphasise key messages. Thanks to our experience, it is now coherent and impactful. Being the single point of contact for the brand identity project and exhibition booth design strengthened our position and satisfied the client.
Services:
Trade show booth design
Aims:
Creating a trade show booth to highlight the brand’s strength and value proposition
