First in-person event for Dr. Feel, planned by Smart Eventi
Venue scouting, catering, team-building activities, professional photo-shoot, logistics and transfers
The client's request
Dr. Feel's first in-person event: bringing a nationally distributed network together in one place
Dr. Feel is a fast-growing virtual hospital that has expanded rapidly in both revenue and headcount, with a distributed network of office-based employees and freelance professionals operating across the country. For the first time in the company's history, the client wanted to bring all these people together in a single location: the first ever in-person corporate event, designed to give colleagues who had worked together daily from a distance, but had never once met in person, the chance to finally experience real, face-to-face team building, build genuine interpersonal relationships and share an experience that no video call could ever have provided.
Smart Eventi's proposal
Beach volleyball, sunset yoga and a Quiz Game: the Dr. Feel incentive programme in Rimini
The proposal took shape around a key theme: Longevity. This guiding concept was not a decorative flourish but a concrete organising principle that informed every decision, from the choice of destination to the hotel, from the menu to the sporting activities and the overall atmosphere.
The Riviera Romagnola was selected for its logistical convenience relative to the Technogym headquarters, where the group was expected for a company visit on 23 June: a choice that allowed the two moments to be woven into a single, well-organised journey. The chosen venue, overlooking the sea, offered a wellness-focused catering concept built around seasonal, locally sourced ingredients and high-quality produce, fully consistent with the Longevity theme: the benefits of the seaside climate, the freshness of local cuisine and the quality of the raw ingredients came together in a gastronomic experience fully worthy of the brief.
The programme balanced the professional and restorative dimensions with a bespoke sporting offer: beach volleyball tournaments on one side, dynamic and energising, managed internally by the client, and a sunset yoga session on the shoreline on the other, organised directly by the Smart Eventi team to offer the group a moment of listening, regeneration and genuine presence. Rounding off the day, an interactive Pub-Quiz-style game, over dinner provided the perfect meeting point between fun, group cohesion and conviviality. As Dr. Feel's first ever in-person event, every detail was managed with the utmost care: this occasion was, in every sense, the company's calling card for all future corporate gatherings.
Achieved results
A sense of belonging, harmony and accountability: the outcome of the Dr. Feel retreat on the Riviera Romagnola
This event was a whirlwind of pure energy. Dr. Feel's first in-person team gathering generated a level of interpersonal connection that no remote meeting could replicate, turning colleagues who had only ever known each other through a screen into people who had finally met, recognised and chosen each other. The harmony between strategic business content and moments of genuine fun and togetherness was perfect: the team left the event with a sense of belonging that can only be built when something real is shared. The Longevity concept made a tangible difference, bringing coherence to every aspect of the experience, from the seaside venue to the seasonal locally sourced menu, from the sporting activity to the yoga session.
Services:
Venue scouting, catering, team-building activities, professional photo-shoot, logistics and transfers
Aims:
Planning Dr. Feel's first in-person event, bringing together for the first time employees and freelancers distributed across the country in a venue that embodied the brand's values.
