Germany Travel press conference
Press conference planning
The Client’s Request
A fresh format for Germany Travel's annual press conference
Germany Travel was looking to refresh its annual press conference dedicated to journalists, with a request for a unique and unconventional venue. In addition, they required comprehensive support for technical services, catering, and set-up. The goal was to promote tourism in Germany through a presentation that combined substance with visual impact.
Our Proposal
A rooftop venue to deliver clarity and impact
We proposed a bright rooftop venue enclosed in glass, offering a panoramic view and a fresh atmosphere, ideal for a distinctive press conference. The venue provided in-house catering and technical services, ensuring consistency and top-quality standards. The buffet included a striking table centrepiece with red apples, as specifically requested by the client. Every detail was tailored to enhance the brand message and create a refined yet memorable experience for the guests.
Achieved Results
German tourism potential presented with elegance
The objective of offering a distinctive experience was successfully met: the choice of venue impressed attendees, the catering stood out for its quality and service, and the concept highlighted German tourism in a polished and effective way.
Anna Malagoli
Client RepresentativeDear Giulia,
It was a pleasure working with you to ensure the success of our press event at the Hotel Bianca Maria Palace.
We were very happy with the choice of venues you proposed, which were perfectly suited to our needs, as well as with the pre-event management and assistance during the event.
We really liked the Hotel as a venue, especially because everything took place in one space, which was informal and very pleasant. The food was very good and the service impeccable.
Press conference planning
Aims:
Showcasing German tourism in a surprising and appealing setting
