Assilea's Triumph at the Leasing Expo 2024
Organisation of the entire event and the preceding press conference, including press office
The client's request
Leasing Expo 2024: Two Days of Networking and Innovation
Assilea asked us to organise the Leasing Expo 2024, a landmark event for the industry. Two intense days of networking and debate, hosted in a prestigious venue in the heart of the city. We took care of everything: from the launch press conference to managing the social media channels.
Smart Eventi's proposal
Our Project for Assilea: a Record-breaking Event
The Leasing Expo 2024 exceeded all expectations. The event welcomed 250 attendees on the first day and 150 on the second, with 300 viewers joining via live stream. The venue, chosen for its excellence and accessibility, provided a flawless and unforgettable experience. The meticulously organised event included cutting-edge technical services, bespoke branding, and high-quality catering. The pre-event press conference on a prestigious rooftop generated significant media interest, attracting leading journalists and influencers. The integrated communication, from the website to social media, boosted the event's visibility, further solidifying Assilea's position as the undisputed and innovative leader in the leasing industry.
Achieved Results
Media Triumph: Assilea Convention Overcomes Challenges and Enchants the Press
The convention, despite numerous logistical challenges and last-minute schedule changes, turned out to be a success on all fronts. Our impeccable press office work managed to attract more journalists than expected, ensuring high-profile media coverage in leading outlets such as Il Sole 24 Ore. The many compliments received are tangible proof of the effectiveness of our work and our ability to handle complex events with professionalism and flexibility.