Messagerie
Fashion Runway
The customer request
Messagerie men's were fashion show organization
Messagerie is an Italian fashion brand, specialiSing mainly in menswear, which is drawing increasing international attention with each collection and being featured on the covers of prestigious fashion magazines. Messaggerie organised a fashion show in February 2014 to present the new collection.
The Smart Eventi proposal
Historical venues, staging and general event management
Smart Eventi supported the brand, first and foremost, in the finding of a suitable venue. One of the historic buildings of Milan, example of seventeenth-century building of the city proved to be the perfect venue and in line with the elegant style of the designer Patrizio Piscaglia. We also took care of the furniture rental and coordinated the event.
Achieved results
Organizing a fashion show to confirm the value of the brand
Smart Events is often involved in organizing fashion-related events, and this activity is further confirmation of that.