Febraury 2020

Drive to store for Lone Design Club

Drive to store

La Richiesta del Cliente

Lone Design Club, an innovative London hub of emerging fashion desinger, contacted us to plan the launch of 3 new temporary stores in Milan.

La proposta di Smart Eventi

In addition to scouting the 3 locations where the brand's temporary stores can be created, we also dealt with communication and public relations aimed at generating a target audience. To reach the customer's goal, we organized store openings and took care of the entire DEM campaign by sending newsletters to a profiled target.

Risultati Raggiunti

The communication plan designed specifically for this brand has generated a large influx of public during the days of store openings.


Drive to store


Scouting Location

Dem campaign

Public relations

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