La Richiesta del Cliente
Lone Design Club, an innovative London hub of emerging fashion desinger, contacted us to plan the launch of 3 new temporary stores in Milan.
In addition to scouting the 3 locations where the brand's temporary stores can be created, we also dealt with communication and public relations aimed at generating a target audience. To reach the customer's goal, we organized store openings and took care of the entire DEM campaign by sending newsletters to a profiled target.
The communication plan designed specifically for this brand has generated a large influx of public during the days of store openings.