Perfect venue, exquisite attention to detail and an unforgettable atmosphere for a flawless launch
Venue Scouting, Catering, Floral Arrangements
The client's request
Luxury Meets Beauty: Inside Nivea's Unforgettable Milan Product Debut
We were approached by The Cover to organise an event for Nivea in Milan: a product launch that had to be absolutely unforgettable. They asked us for the perfect venue for an exclusive event with press and influencers, a refined and light menu, including a gourmet lunch and coffee break, and finally to create the floral setting to turn the occasion into a unique moment to present the brand's novelties. It had to be a special experience in every detail, designed to leave a mark.
Smart Eventi's proposal
From Venue to Menu: Backstage Peek at the Nivea Event
The key to a successful corporate event is attention to detail. Our work began with the meticulous selection of a venue that met all the specific requirements, especially the ability to hold different activities in different spaces. For the menu, we chose a sophisticated combination that included a delicious welcome coffee, a balanced light lunch and tasty coffee breaks to ensure that the attending influencers and representatives of the press could fully enjoy the experience. Attention to detail was also evident in the careful choice of flowers and colour palette, which were elegantly matched to enhance both the ambience and the corporate brand, creating an atmosphere that communicated Nivea's brand values.
Achieved Results
From Vision to Reality: Crafting an Unforgettable Product Launch
We orchestrated a memorable event, masterfully attending to every detail. The venue, with its spacious and flexible areas, was carefully chosen to perfectly suit the event's needs. The catering service delighted even the most refined palates with high-quality gourmet delicacies. The floral arrangements, crafted with precision and creativity, brought the client's vision to life, creating an atmosphere of pure beauty.
Services:
Venue Scouting, Catering, Floral Arrangements
Aims:
Finding the perfect venue for an important product launch and taking care of the set-up and catering to ensure a suitable atmosphere to enhance the product.
