HP
Location & Service
"Nothing is as it seems" was the theme chosen for the launch of the new HP printers. Smart Eventi has partnered with the agency RPN in the management of this event.
The chosen location was the Maison Blanche in the Bicocca area, a beautifully designed and modern venue that suited the tone of the event perfectly. After an initial speech held by the director of the HP team, there was a presentation by an expert on how to grow a garden on your balcony.
This was due to the fact that Hewlett-Packard had incorporated environmentalism into the brand's core themes.
Several bloggers, who had taken part in a photo contest, were invited to the event and exhibited their creations.
All guests were offered a buffet-cocktail, followed by a show cooking demonstration by a professional chef.
Services:
Location & Service
Aims:
Organising the launch of the new HP printers.
