Scouting location for IT’s BE for Club Milan


Customer Request

In occasion of the presentation of the new Milan T-shirt, the agency IT’s BE asked us to find a really unique location to celebrate this special event.

Smart Eventi proposal

Our agency was very please to welcome the request and we’ve committed in the selection of a location which reproduced the customer request and which was very impressive but refined at the same time.

We’ve proposed a postmodern palace, characterized by the façade that gives a theatrical aspect, sober but at the same time sculptural: ideal to host such a relevant event.

As the event was very important, a lot of VIPs were invited with their families, together with well-known influencer and the famous rapper Ernia.

During the evening, organized by IT’s BE with our support to find the location, the new T-shirt for Club Milan was presented.


The evening took place in a wonderful and wide location, carefully selected by Smart Eventi, which achieved the desired success thanks to its majesty and which left the guests very satisfied.

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